VIRTUAL EVENTS -THE IDEA INCOMING
The Idea of a Virtual event is an occurrence of people gathering together where some or all of the attendees are not physically in the same location but are connected in a common environment might be one of many types but is usually enabled through the use of computers and the internet, it is where individuals experience the event and its content online rather than gathering in-person.
VIRTUAL EVENTS ARE THE PERFECT COMBINATION OF QUALITY, SCALE & VALUE AND ARE BEST SUITED TO ENGAGE & INTERACT WITH MASSES IN BEST POSSIBLE WAY DURING THIS HARDSHIP
COVID accelerated the pace of virtual event development as prospective attendees sought alternative professional development opportunities and ways to stay connected with their professional community. Solutions providers, precluded from participating in live events, sought alternative ways to identify prospects.Interest in virtual events is likely to remain high, as the timeline for a return to in-person events remains uncertain.
The value of face-to-face interaction will never go away, but there are times when going virtual is a necessary part of your event program. Hosting a virtual event requires the same care and attention as an in-person event.
Virtual events are held online. so while people are quarantined at home, they can still visit and explore events, virtual events cost less to plan and execute than in real or in-person events.
Virtual events can connect you with prospects from all over the world whereas, in real events, geography is always a limiting factor. In a physical event, you may have to limit the number of participants for logistical & geographical reasons. This barrier does not exist in a digital event. In-person events and conferences can be a great way to distribute content and network.
‘’ Today, as our physical spaces shrink, our virtual spaces are expanding ‘’.
The COVID-19 pandemic came out of the blue and brought life to a virtual standstill. Gatherings of more than a handful of people are banned in many parts of the world because with too many people in one place; the virus may spread. Every business is suffering because customers are in lockdown, quarantined in their homes. Much was happening online already, after COVID-19, the pace at which people will adopt online technologies will only quicken.
At a virtual event, there is no fear of contracting a deadly disease, so it’s safe and secure.
For a virtual event to become successful teamwork as well as technical expertise is important, aside from making sure you choose the right technology solution and planning for what could go wrong, the most important thing you can do is assemble all the necessary people to run your virtual event. if a real event included a large tech crew to build a keynote stage, test audio, and lights, and run presentations, your virtual event will likely have a much smaller tech team such as Event promotion and copywriting team, design and development team, the virtual event manager, attendee support and host.
Having someone with advanced technological knowledge and experience available to troubleshoot is also vital.
In this pandemic situation, it is a good move to incorporate virtual events as the main digital strategy of your event plan. However, the technology supporting your virtual event is the foundation of your entire experience.
- 08 Sep 20